Doubt was the only thing certain when we first started. We believe that if we are great, people will notice and opportunities will appear. We take pride in our Brands.
— Andy YJ Lau, Principal
Born as the third generation of industrialist family, Andy worked as consultant at an international accounting firm after completing his Bachelor Degree at the Haas School of Business, University of California Berkeley.
Introducing the first suitcase online store in Hong Kong - Suitcase.hk, Andy started with venture to market extraordinary travel-gear experience. Blending his passion of travelling and product design, Suitcase Club is a treasure trove of decorative suitcases, innovative design, and travel treats. With its popularity growing in social media, the business has now transformed into a retailer with over 30 locations in Hong Kong, China and Korea.
Andy’s ability to infuse his work with wit and creativity has made Suitcase Club a highly sought-after partner for international brands. Known for its bespoke, concept-driven marketing experiences, Suitcase Club has collaborated with brands and corporations such as China Construction Bank, Three Mobile, Whirlpool, AXA Insurance, General Foods, Wyeth Nutrition, Travelocity etc.
Since it’s started, Suitcase Club has transformed from a pure e-commerce to an O2O (Online-to-Offline) business model. Ultimately, Andy's product creations symbolise a certain way of living: the playful pursuit of travelling, and the unabashed indulgence of creativity, balancing work and life pleasure.